The two biggest mobile telecommunication operators in the country, MTN Nigeria and Globacom, generated over N9bn for the local music industry in 2014 through the monetisation of caller tunes.
While MTN generated over......N5bn for the Nigerian musical artistes who sell their contents as caller tunes on its platform, Globacom is said to have brought in about N4bn.
The money generated for the industry was in form of royalties paid to music artistes who served or are still serving as brand ambassadors to the two telecoms companies in the year.
Culled - Punch
Share your thoughts...thanks!